Parenting is a comprehensive concept that illustrates the

is the act of giving of necessary support to a child for their physical,
emotional, social, and cognitive development (Baydar, Akç?nar, & ?mer,
2012). Parents are one of most influential people in a person’s life. Raising a
child in the modern era could be a challenging task as a parent due to our
modernizing society.  Modernization is a
comprehensive concept that illustrates the transition of a society from ancient
to modern culture (Kumar & Mittal, 2014). The older generations, as the
parents of the millennial generation, grew up on a different time period and social-environment,
and possess a different set of values and behaviors. The parents, as well as
their parenting as they raise a child, should also adapt with the modern age.

modern society is highly reliable to technology and it became a fundamental
part of contemporary family life (McHale, Dotterer, & Kim, 2009;
Vogl-Bauer, 2003; Wartella & Jennings, 2001).  This directed attention to generational
differences between parents and youth (Clark, 2009; Livingstone, 2003). The
Millennial generation, which includes contemporary young adults born between
1980 and 2000 (Pew Research Center, 2010), is proposed to be different and unique
from the Baby Boomer generation, born between 1943 and 1960 (Coomes &
Debard, 2004), and Generation X, born between 1961 and 1981, cohorts based not
only on Millennials’ access to technology, but how they have integrated
technology into their social lives (Pew Research Center, 2010).

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shows notable differences in the usage of present technologies by younger and
older generations (Huffaker and Calvert 2005; Chung et al. 2010; Vodanovich,
Sundaram, and Myers 2010). The younger generations prefer to use microblogging,
social networking, and other technologies for interaction and communication,
while older generations are more likely to use asynchronous tools, such as
emails. Younger generations usually use present technology for sharing personal
experiences, while older generations use it for sharing or discussing ideas.

generational differences in technological skills have been proposed, with
Millennials experiencing more proficiency and comfort with technology than
previous generations (Prensky, 2001). The distinction between generational
cohorts have largely been based on anecdotal evidence and have been perpetuated
by popular media, but little empirical support for actual generational
differences has emerged in the literature (Litt, 2013). However, consistent
with Acock and Bengtson’s (1980) conclusions in their generation gap research,
a few qualitative studies identified perceived generational differences in
technology skills between parents and their children (Clark, 2009; Livingstone,

to Inkeles and Smith (1974) a  modern man
has the readiness for new experience and openness to innovation and change, and
the capability of forming or holding opinions over large numbers of problems
and issues that arise not only in immediate environment but also outside of it.
The development and modernization of technology had made people’s life easier
and contributed positively to social well being so for while it has also
brought about some problems (Krithika and Vasantha, 2013). Parents and their
children, the millennial generation, do not belong in the same generational
cohort resulting to a completely different set of values and behaviors because
they experienced different events during their formative years (Howe &
Strauss, 2003). This study aims to examine the relationship between parenting
and modernization attitudes of Kapampangan parents. 


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