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“A New World of Cities” represents global research in real estate investment and the emergence of a new system of cities. The future of real estate markets will enable more cities than ever before, to compete on a global scale. In 2010, the bulk of global commercial real estate investment was concentrated in only 30 cities. Despite the rise of maturing cities, high order cities, also known as Alpha cities, still dominated the ranks. Cities like London, Tokyo, New York, Hong Kong, and Paris represented the top 5 out of 30 cities between 2010-2011 responsible for large global commercial real estate investment volumes. Although the top 30 cities have lead up until this point, geography is ever changing, and cities of all sizes and maturities will be affected in the upcoming years.
Within the next decade, investors will look to emerging markets, secondary cities and tertiary cities. With the abundance of technological improvements, businesses no longer need to be rooted in the top 30 cities. Extending into new locations, the United States and China have a lot to look forward to. Considering China has many of the world’s fastest, growing large cities, it is expected to become an even bigger player in the commercial real estate investment market. Similarly, western and southern U.S. cities like Atlanta, Raleigh-Durham and Phoenix, will rise to the top, as business with countries in the Asia-Pacific continues.
The Global 300 
The Global 300 serves as a record that maps 300 cities that account for 40% of Global GDP. It is also a measure of potential real estate activity over the next 10 years. These cities tend to be in populated areas, near coastlines most likely for production and distribution purposes.  Even though new and maturing cities show prominence, the Global 300 will remain the heart of commercial real estate. These cities are home to multinational corporations and international real estate investors. Yet, according to the graph on slide 4, smaller to medium sized cities will grow faster over the next 8 years. This implies that smaller cities are looking to make their presence known  and compete with big “players” in the market. In doing so, growing cities will become more recognizable and more desirable, thus becoming better locations for business and real estate investment. 
The question then becomes, where are these beta and gamma cities developing? It turns out, 20 of the fastest growing mature cities are located in the Asia-Pacific and the Americas. Interestingly enough, 16 of the 20 are major North American cities, 15 of which are located in the United States. These are great locations for business because trade with Mexico and Asia have become cornerstones to the America’s economic growth.
World’s Fastest Growing Cities
The ten fastest growing large cities, according to Jones Lang LaSalle, are all located in China. China’s large population and economic activity is most likely responsible for its future growth. In the coming years, real estate investors may be interested and more open to exploring new geographies and taking bigger risks in young cities. Maturing Chinese and American cities will adapt and deliver strategies that allow them to grow and remain top cities for direct commercial real estate investments for a long time coming. Unfortunately for Europe, it appears not much will change outside of England, France and Germany. 

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